Double Opt In (DOI)
Double Opt-In is an optional setting that can be enabled for the booking process. When activated, this feature requires attendees to confirm their opt-in via email before a booking is finalized. This additional step is primarily implemented to comply with privacy regulations and ensures that attendees have explicitly agreed to the booking and any associated data processing.
Double Opt-In can be necessary or beneficial in certain situations:
Legal Compliance: In some countries, Double Opt-In is legally required to obtain valid marketing consent. This ensures that individuals have explicitly agreed to receive marketing communications.
Privacy Concerns: Industries dealing with sensitive information may prefer this extra verification step.
Compliance Requirements: Some sectors need to adhere to specific regulations that necessitate explicit opt-in from attendees.
Reducing No-Shows: The additional confirmation step can help decrease the likelihood of accidental or insincere bookings.
It's important to note that Double Opt-In is not necessary for all use cases. Many organizations can operate efficiently without this feature, especially if not using any marketing materials in workflows.
Ultimately, the decision to implement Double Opt-In should be made by an organization's Chief Information Security Officer (CISO) or a similar authority, taking into account company-specific requirements.
The Double Opt-In flow follows these steps when enabled:
An invitee selects a meeting time and enters their information
The time slot remains available in the calendar until confirmation
A customizable Double Opt-In email is sent to the attendee. The attendee must click the confirmation link in this email to verify their booking.
Upon confirmation, the appointment is created and synchronized with the calendar, Confirmation emails are sent to all parties, and the time slot becomes blocked.
To customize your Double Opt-In email template:
Log in to your meetergo account
Navigate to Email Templates
Locate the "Double Opt-In Email" template
Click "Edit" to modify the template
Customize the content while ensuring the confirmation link remains in the email
Save your changes
When customizing your template, you can:
Adjust the language and tone to match your brand voice
Add your company logo and styling
Include additional privacy information or terms
Modify the subject line and preview text
Add custom footer information
The confirmation button and link are always shown at the top of the DOI email.
As the only scheduling platform offering this sophisticated Double Opt-In implementation, MeetErgo provides a powerful solution for organizations prioritizing privacy compliance and efficient calendar management. While Double Opt-In remains optional, it offers significant advantages for businesses with specific privacy or regulatory requirements.
When to Use Double Opt-In
Double Opt-In can be necessary or beneficial in certain situations:
Legal Compliance: In some countries, Double Opt-In is legally required to obtain valid marketing consent. This ensures that individuals have explicitly agreed to receive marketing communications.
Privacy Concerns: Industries dealing with sensitive information may prefer this extra verification step.
Compliance Requirements: Some sectors need to adhere to specific regulations that necessitate explicit opt-in from attendees.
Reducing No-Shows: The additional confirmation step can help decrease the likelihood of accidental or insincere bookings.
It's important to note that Double Opt-In is not necessary for all use cases. Many organizations can operate efficiently without this feature, especially if not using any marketing materials in workflows.
Ultimately, the decision to implement Double Opt-In should be made by an organization's Chief Information Security Officer (CISO) or a similar authority, taking into account company-specific requirements.
How Double Opt-In Works
The Double Opt-In flow follows these steps when enabled:
An invitee selects a meeting time and enters their information
The time slot remains available in the calendar until confirmation
A customizable Double Opt-In email is sent to the attendee. The attendee must click the confirmation link in this email to verify their booking.
Upon confirmation, the appointment is created and synchronized with the calendar, Confirmation emails are sent to all parties, and the time slot becomes blocked.
Cu## stomizing the Double Opt-In Email Template
To customize your Double Opt-In email template:
Log in to your meetergo account
Navigate to Email Templates
Locate the "Double Opt-In Email" template
Click "Edit" to modify the template
Customize the content while ensuring the confirmation link remains in the email
Save your changes
When customizing your template, you can:
Adjust the language and tone to match your brand voice
Add your company logo and styling
Include additional privacy information or terms
Modify the subject line and preview text
Add custom footer information
The confirmation button and link are always shown at the top of the DOI email.
As the only scheduling platform offering this sophisticated Double Opt-In implementation, MeetErgo provides a powerful solution for organizations prioritizing privacy compliance and efficient calendar management. While Double Opt-In remains optional, it offers significant advantages for businesses with specific privacy or regulatory requirements.
Updated on: 04/11/2024
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