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Meta Pixel Integration

Track meetergo Conversions with Meta Pixel


If you manage a Facebook Business Page, you can integrate meetergo with the Meta Pixel (formerly Facebook Pixel) to measure and optimize the performance of your social ad campaigns. With this integration, you can track how users engage with your meetergo booking pages and forms—helping you understand where conversions happen and improve your funnel.


What You Can Track


Once connected, Meta Pixel will automatically track the following visitor interactions on your meetergo pages:


Page & Form Visits


  • Landing page viewed → invitee_scheduling_page
  • Routing form viewed → invitee_visits_routing_form
  • Event page viewed → invitee_event_type_page


Form & Booking Interactions


  • Routing form submitted → invitee_submits_routing_form
  • Date selected → invitee_select_day
  • Time selected → invitee_select_time
  • Meeting booked → invitee_meeting_scheduled


These events are logged in your Meta Pixel dashboard and can be used for retargeting, conversion tracking, and custom audience creation.


Before You Begin


Make sure you have:


  • A Facebook Business Page
  • Admin access to your meetergo account
  • Your Meta Pixel ID (from Facebook Business Manager)



How to Connect Meta Pixel to meetergo


  1. In meetergo, go to Integrations & Apps and choose "Meta Pixel"
  2. Click "Connect now"
  3. Enter your Meta Pixel ID and hit Save


Confirm It’s Working


To verify your setup:


  1. Go to Meta Events Manager and send test traffic to your Pixel
  2. Add the Meta Pixel Helper extension to your Chrome browser to check for real-time Pixel activity
  3. Visit your meetergo pages—events will be visible in the Pixel Helper popup


⚠️ Events might take a few minutes to appear in the dashboard.


Disconnecting Meta Pixel


  1. In meetergo, open Integrations & Apps and choose "Meta Pixel"
  2. Click Disconnect, then confirm


Troubleshooting Tips


  • Events must be verified in Meta Pixel to create custom conversions. Learn more here
  • If you’re using Chrome, the Meta Pixel Helper extension is great for troubleshooting
  • Firefox may block Pixel tracking by default. Encourage users to try Chrome or another browser if issues persist


FAQ


How long does it take for events to appear in Meta Pixel?


Events typically appear within a few minutes, but sometimes it can take up to 15 minutes. If you're not seeing events after that time, check your Pixel ID and make sure it's correctly entered in your meetergo settings.


Can I track conversions from specific Meeting Types?


Yes, the Meta Pixel tracks all interactions across your meetergo pages, including different Meeting Types. You can create custom audiences in Facebook based on users who viewed or booked specific event types.


Do I need a Facebook Business Manager account?


Yes, you need a Facebook Business Manager account to access your Meta Pixel ID. If you don't have one, you can create it for free at business.facebook.com.


Will this integration affect my page loading speed?


The Meta Pixel integration has minimal impact on loading speed. The pixel loads asynchronously, so it won't slow down your booking pages or affect the user experience.


Can I use multiple Meta Pixels with meetergo?


Currently, meetergo supports one Meta Pixel per account. If you need to track multiple pixels, you'll need to manage them through Facebook's own tools or consider using a tag management system.


Updated on: 22/08/2025

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