Connect WhatsApp directly – Send Reminders & Follow-Ups without Superchat

With the direct WhatsApp integration, you can connect your own WhatsApp Business number to meetergo — no third-party tool like Superchat required. Once connected, you can send fully automated appointment reminders, confirmations, and follow-ups directly through Meta's Cloud API.

What you need

Before you begin, make sure you have:

✅ A meetergo account (Enterprise plan) → Sign up now ✅ A WhatsApp Business Account (WABA) — managed through Meta Business Manager ✅ A verified WhatsApp Business phone number

If you don't have a WhatsApp Business Account yet, you can create one during the connection process using Meta's Embedded Signup.

Step 1: Connect your WhatsApp Business number

Log in to your meetergo account
Go to Integrations & Apps
Find "WhatsApp Business" and click "Connect"
A popup will appear — follow Meta's Embedded Signup flow to log in to your Meta/Facebook account and select your WhatsApp Business number
Once complete, your number will appear as connected in meetergo

Step 2: Create a message template

WhatsApp Business requires all outgoing messages to use pre-approved templates. You can create and submit templates directly from meetergo.

In the WhatsApp integration settings, click "Templates"
Click "New Template"
Choose one of the pre-built starting points (reminder, confirmation, cancellation, follow-up) or start from scratch
Fill in:
- Template name — lowercase letters and underscores only (e.g. appointment_reminder)
- Language — e.g. en or de
- Category — choose UTILITY for appointment reminders
- Message body — use {{1}}, {{2}} etc. as placeholders for dynamic content
- Example values — fill in realistic examples so Meta can review your template
Click "Submit for approval"

Meta typically reviews UTILITY templates within a few minutes to a few hours. The template status will show as Pending until approved.

Always provide example values for your variables. Templates without examples take longer to review and are more likely to be rejected.

Example template body

Hi {{1}}, your appointment "{{2}}" is confirmed for {{3}}.

Need to make changes?
Reschedule: {{4}}
Cancel: {{5}}

In the workflow, you will map each {{1}}, {{2}} etc. to meetergo data fields like guest name, meeting name, date, and the reschedule/cancel links.

Step 3: Build your WhatsApp workflow

Once your template is approved:

Go to Workflows
Click "New" to create a workflow
Choose your trigger (e.g. "Meeting booked", "Reminder 24h before", "After meeting")
For the action, select "Send WhatsApp to attendee"
Select your approved template
Map each template variable ({{1}}, {{2}} etc.) to the corresponding meetergo data field
Save your workflow

Your customers will now automatically receive WhatsApp messages at the right moment — without any manual work.

Template statuses

In your template list you will see one of these statuses:

Status	Meaning
Pending	Meta is reviewing your template — usually resolves within a few hours
Approved	Template is ready to use in workflows
Rejected	Meta rejected the template — check the content and resubmit

FAQ

Do I need Superchat as well?

No. The direct WhatsApp integration connects straight to Meta's Cloud API. Superchat is a separate option — you can use either or both.

Which meetergo plan do I need?

The direct WhatsApp integration is available on the Enterprise plan.

Can I use the same number I'm using in Superchat?

Yes, you can connect the same WhatsApp Business number. meetergo will automatically use the direct Meta connection over Superchat if both are configured.

What happens if my template is rejected?

Review Meta's rejection reason (visible in Meta Business Manager), adjust the template content, and submit a new template. Common reasons for rejection are missing example values, unclear variable usage, or content that looks promotional in a UTILITY template.

Can I include reschedule and cancel links in my WhatsApp messages?

Yes. When mapping template variables in the workflow, select the Reschedule link and Cancel link fields and assign them to the corresponding {{n}} variable in your template. See How to Add Reschedule and Cancel Links to WhatsApp Messages for details.

How quickly are messages sent?

Messages are sent within seconds of the trigger event. Delivery depends on Meta's servers and the recipient's internet connection.

What if a guest doesn't have WhatsApp?

Messages will only be delivered if the recipient has WhatsApp installed on the phone number they provided at booking. Consider keeping email notifications active as a backup.