Partner content kit and media kit

Agencies rank for terms a vendor never will: "Calendly alternative GDPR", "meetergo review", "scheduling for law firms". Whoever owns the video or article for that term gets the inquiries. This kit gives you the terms, the structure, and the assets. You bring the client story.

Everything here is optional. Pick one task from the Grow tab in the Partner portal, publish it, and send us the link.

Keywords to own

Search volumes are monthly averages for Germany from Ahrefs, September 2026. "KD" is keyword difficulty on a 100 scale. Low KD with real volume is where a single agency video or article can reach page one.

German

English

Industry variants

Take "terminbuchung" or "online terminbuchung" and add your vertical. Volumes are small individually, but the intent is precise and the competition is none: Kanzlei, Steuerberater, Immobilienmakler, Handwerk, Coach, Berater, Recruiting, Praxis, Autohaus, Fitnessstudio, Agentur.

Video formats and script skeletons

Four formats cover every keyword above. Each script has a hook in the first 10 seconds, one promise, one demonstration, one call to action. Aim for 6 to 12 minutes. Record the screen at 1080p with the German UI and a real (anonymised) client setup. Say the keyword out loud in the first 30 seconds and put it in the title, description, and file name.

Format 1: Setup walkthrough ("meetergo einrichten", "online terminbuchung kostenlos", "terminbuchung wordpress")

1. Hook (0:00 to 0:15): "In zehn Minuten bucht dein erster Kunde einen Termin. Ohne Zoom-Abo, ohne US-Server."
2. Who this is for (0:15 to 0:45): name the industry and the pain: Telefon-Pingpong, Doppelbuchungen, Datenschutz.
3. Account and calendar (0:45 to 2:30): sign up, connect Google or Microsoft 365, set working hours.
4. First meeting type (2:30 to 5:00): duration, buffer, questions, reminders by email and WhatsApp.
5. Put it on the site (5:00 to 7:30): booking page link, embed in WordPress or Webflow, button on the contact page.
6. The extra clients pay for (7:30 to 9:30): one of Connect video call, Forms, AI Notes, CRM. Show one, not all.
7. Call to action (9:30 to 10:00): "Link in der Beschreibung. Wenn du das für dein Unternehmen eingerichtet haben willst, buch dir hier 15 Minuten mit mir."

Format 2: Alternative and comparison ("calendly alternative", "calendly alternative dsgvo", "cal.com vs calendly")

1. Hook: "Calendly speichert deine Kundendaten in den USA. Das ist für viele Unternehmen in Deutschland ein Problem. Hier ist die Alternative, die ich meinen Kunden einrichte."
2. Criteria (be fair): price, GDPR and hosting, video conferencing included, team features, integrations, German support.
3. Side by side: show both tools for one workflow: create a booking page, add a question, embed.
4. Where meetergo wins: Frankfurt hosting, no US parent, Connect included, forms and CRM in the same account, invoicing.
5. Where it does not: be honest. It builds trust and keeps the video ranking.
6. Verdict and CTA: who should switch, who should not, link to your migration offer.

Format 3: Review and experience ("meetergo erfahrungen", "meetergo review")

1. Hook: "Ich habe meetergo bei zwölf Kunden eingerichtet. Das ist meine ehrliche Erfahrung nach einem Jahr."
2. Context: what kind of clients, what they used before.
3. Three things that worked: with a screen for each.
4. Two things that annoyed me: real ones. Send them to us too.
5. Who I recommend it to: and who not.
6. CTA: your booking link.

Format 4: Industry solution ("terminbuchung kanzlei", "terminbuchung handwerk", "ki telefonassistent")

1. Hook: name the industry and its specific scheduling problem in one sentence.
2. The workflow: phone or website inquiry, qualification form, booking, reminder, meeting, follow-up.
3. Build it live: routing form, meeting type per service, WhatsApp reminder, AI Phone if the industry lives on the phone.
4. The numbers: no-shows, time saved, one anonymised client result.
5. CTA: "Ich richte das für Kanzleien in einer Woche ein" with your booking link.

Title, description, and tags

• Title: keyword first, benefit second. "Calendly Alternative DSGVO: meetergo in 10 Minuten eingerichtet (2026)".
• Description: first two lines contain the keyword and your booking link. Then chapters with timestamps. Then "Mehr zu meetergo: https://meetergo.com".
• Tags: keyword, "meetergo", "terminbuchung", "calendly", your industry, your city.
• Thumbnail: your face, the two logos, three words. No walls of text.

Prompts

Paste these into the AI tool you use. Replace the brackets. The transcript of your own screen recording is the best input for the description and blog post, so record first, then write.

Script prompt

You write YouTube scripts for a German agency that sets up scheduling software for clients.
Target keyword: [keyword]. Language: German, informal "du". Length: 8 minutes spoken.
Format: [setup walkthrough | comparison | review | industry solution].
Audience: [industry] owners with 1 to 20 employees who currently [current pain].
Product: meetergo, a German scheduling suite with hosting in Frankfurt, built-in video calls, forms, AI notes and a CRM.
Our agency offer at the end: [offer, price, booking link].
Write: a 15-second hook that says the keyword, a one-sentence promise, five sections with on-screen actions in brackets, an honest limitation, and a 20-second call to action.
No dashes, no marketing filler, short sentences.

Description and chapters prompt

Here is the transcript of my video: [paste].
Write a YouTube description in German for the keyword "[keyword]": two lines with the keyword and this link [booking link], then chapters with timestamps, then five tags.

Blog article prompt

Turn this video transcript into a 1,200-word German blog article for the keyword "[keyword]": [paste transcript].
Structure: H1 with the keyword, a 60-word summary, H2 per step, one comparison table, an FAQ with five questions people also ask, and a closing section about our agency offer [offer]. Informal "du". No dashes. Add the alt text for four screenshots I will insert.

Review platform prompt

Write a 150-word review of meetergo for OMR Reviews in German from the perspective of an agency that has set it up for [n] clients. Pros: [three]. Cons: [one real one]. Rate 4 or 5 stars honestly.

Blog briefs

One article per keyword cluster. Publish on your own domain, link once to meetergo.com and once to your booking page.

Webinars and live formats

Two formats work for partners:

• Co-hosted webinar, 45 minutes. You present the client workflow, we show the roadmap and answer product questions. We promote it to our users in your region and industry. Bookings run through a meetergo group meeting type. Ask for a slot with two published pieces.
• Office hours, 30 minutes, monthly. Your clients bring questions, you answer live. Record it, cut three clips for LinkedIn and YouTube Shorts.

LinkedIn and joint testimonials

Two formats need no keyword research and work within a week:

• LinkedIn series, three posts on one client setup. Post 1: the problem the client had (phone ping-pong, no-shows, a US tool the data officer rejected). Post 2: what you built, with one screenshot. Post 3: the result after four weeks, one number. Tag meetergo in each post. We repost from the company page and comment, which puts you in front of our followers.
• Joint customer testimonial. You bring a client who agrees to be named. We write a short case study together: the client's situation, your setup, the outcome. It goes on meetergo.com, in the newsletter to our users, and on LinkedIn, with your agency named and linked as the partner that built it. Send the client's name and one paragraph to support@meetergo.com and we draft it within a week.

Review platforms

A review from an agency that has set up meetergo for many clients carries more weight than a single user. Five minutes each: OMR Reviews, Capterra, G2, Google Business profile of meetergo. Mention the industries you serve and your agency name; the review pages rank for "meetergo erfahrungen".

Media kit

Download the assets from the Partner portal, Grow tab, or directly from these links:

Brand rules, short version:

• The mark is the amber swoosh, gradient #ED8936 to #F1CB88. Do not recolour it.
• The wordmark is lowercase meetergo in slate #0F172A, or white on dark.
• Action blue #1A6EF4 is for buttons and links, not for floods of colour.
• Keep clear space around the logo equal to the height of the mark. Do not stretch, rotate, or add effects.
• Write "meetergo" in lowercase, also at the start of a sentence.

Boilerplate you may quote:

meetergo is a modular business suite from Germany: scheduling, video calls, forms, AI meeting notes, and a CRM in one account, hosted in Frankfurt and built for the GDPR. Over 31,000 users book through meetergo.

Screenshots: use your own client setup with the client's permission, or take them from the help center articles, which you may reuse with a link.

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