SMS Credits
Understand how SMS credits work and how WhatsApp messages are billed
Credits in meetergo apply to SMS only. This guide explains how the credit system works and how to manage your balance.
WhatsApp messages do not use credits. They are not billed by meetergo. See WhatsApp for how WhatsApp is billed.
How Credits Work
Each SMS sent through workflows consumes credits from your account balance.
Segments and credits
One SMS segment uses one credit. A long message can contain several segments even when the recipient sees a single message.
| Encoding | One segment | Multiple segments |
|---|---|---|
| GSM-7 | Up to 160 characters | 153 characters per segment |
| Unicode (UCS-2) | Up to 70 code units | 67 code units per segment |
Some GSM-7 characters, such as € or {, count twice. Emoji and characters outside GSM-7 switch the entire message to Unicode. Emoji can use two code units. Personalised values, such as names and links, also affect the length.
Checking your balance and segments
- Open Settings → Billing.
- Find SMS Credits to see your balance or select Buy credits.
- Select View scheduled & sent SMS.
- The Scheduled tab shows estimated segments per recipient, calculated from the personalised message when it was scheduled.
- The Recently sent tab shows the provider-confirmed count. Until it is available, the estimate is marked Approx..
Older entries without a saved count show Not available. An email fallback or a message that was not sent uses 0 SMS segments. The scheduled estimates do not reserve credits.
Company administrators can also access this section when a partner manages the plan. SMS credits are purchased separately from the subscription.
Purchasing Credits
Under Settings → Billing → SMS Credits, select Buy credits, choose a package and complete your purchase.
Plan-Included Credits
Each plan includes a monthly SMS allocation per user that resets with your billing cycle:
| Plan | Credits per User / Month |
|---|---|
| Free | 0 |
| Light | 0 |
| Suite | 8 |
| Premium | 20 |
Enterprise allowances depend on your individual contract. Check your contract or contact support for details.
The total credits for your account are calculated as credits per user multiplied by the number of users on your plan. For example, a Suite plan with 5 users receives 40 credits per month.
Credit Expiration
Credits have different expiration periods depending on their source:
- Plan-included credits: Valid for 1 month and reset with each billing cycle
- Purchased credits: Valid for 6 months from purchase date
Unused credits do not roll over to the next period.
Managing Usage
Monitor Consumption
Track where credits go:
- Which workflows send the most messages
- Which meeting types trigger SMS
- Peak usage times
Optimize Workflows
Reduce credit usage:
- Send SMS only for high-priority reminders
- Use email for less urgent communications
- Consolidate reminder timing
Low Balance Alerts
meetergo sends an email notification to the account owner when credits run low.
Fallback Behavior
When credits are depleted:
SMS Workflows
- If an SMS cannot be sent and the workflow has a fallback email address, an email is sent instead; otherwise the send is recorded as failed.
- Workflow continues as normal
Best Practice
- Monitor your balance regularly
- Purchase additional credits before they run out
WhatsApp messages do not use credits. meetergo does not resell WhatsApp messages and does not bill for them.
How WhatsApp is billed
This depends on how you connected WhatsApp:
- WhatsApp Business connected directly: you use your own WhatsApp Business Account. Meta bills you directly at standard Meta rates, with no meetergo markup.
- Connected via Superchat: messages run through your Superchat contract and are billed there.
Your WhatsApp volume and estimated Meta costs are shown under Conversations → Channels → WhatsApp.
Template Messages
WhatsApp requires pre-approved message templates:
- Templates are configured in your WhatsApp integration
- Dynamic fields are replaced at send time
- Non-approved messages cannot be sent
Integration Required
WhatsApp messaging requires:
- An active WhatsApp connection, either directly via WhatsApp Business or via Superchat
- Approved message templates
Cost Considerations
When to Use SMS
SMS has high open rates (90%+) but costs credits. Use for:
- Final reminders (1 hour or less before meeting)
- High-value meetings where no-shows are costly
- Attendees who prefer text messages
When to Use Email
Email is included in your plan. Use for:
- Initial confirmations
- Detailed information with links
- Follow-ups with attachments
Hybrid Approach
Combine channels for best results:
- Email for confirmation (free)
- SMS for final reminder (1 credit per segment)
- Email for follow-up (free)
Troubleshooting
Message Not Delivered
If SMS isn't delivered:
- Check credit balance
- Verify phone number format
- Confirm workflow is enabled
- Check if number can receive SMS
Credits Disappearing Fast
If credits deplete quickly:
- Review active workflows
- Check meeting volume
- Look for duplicate workflows
- Audit message length (long messages = more credits)
Wrong Credit Amount Deducted
Long messages and Unicode can require more segments. Check:
- The segment count in the sent SMS overview
- Message character count
- Any special characters (may affect encoding)
FAQ
Do test messages use credits?
Yes, test messages consume credits just like real messages.
Can I get a refund for unused credits?
Refund policies vary. Contact support for your specific situation.
What happens to scheduled messages if I run out of credits?
Scheduled SMS messages will fail. Consider purchasing credits before they're needed.
Are credits shared across team members?
Yes, credits are at the company level and shared by all users.
Do email workflows use credits?
No, email is included in your subscription and doesn't require credits.
Do WhatsApp messages use credits?
No. WhatsApp is not billed by meetergo. Depending on how you connected it, Meta bills you directly or the messages run through your Superchat contract.
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