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Booking Questions (Custom Forms)

Collect information from attendees with custom form fields on your booking page

Updated on December 15, 2025

Booking questions let you collect information from attendees when they book a meeting. Add custom fields to gather details like company name, project description, or specific requirements before the meeting.

Default Fields

Every booking form includes standard contact fields:

FieldTypeRequired
EmailEmail inputYes
NameText inputYes
PhonePhone inputOptional

These fields identify the attendee and enable booking confirmations.

Adding Custom Questions

  1. Go to Meeting Types
  2. Edit your meeting type
  3. Find Booking Questions or Form Fields
  4. Click Add Field
  5. Configure the field (see Field Types below)
  6. Set required/optional status
  7. Save changes

Field Types

meetergo supports various field types:

TypeDescriptionUse Case
Text (Single Line)Short text inputCompany name, job title
Text (Multi Line)Longer text areaMeeting agenda, questions
EmailEmail validationSecondary email
PhonePhone number inputContact number
NumberNumeric inputBudget, team size
Select (Dropdown)Single choice from optionsDepartment, product interest
RadioSingle choice as buttonsYes/No questions
Checkbox (Single)Yes/no toggleTerms acceptance
Checkbox (Multi)Multiple selectionsTopics of interest
URLWebsite linkCompany website, LinkedIn
SlideVisual selection cardsChoose a plan, select service

Field Configuration

Each field can be customized:

SettingDescription
LabelThe question text shown to attendees
PlaceholderHint text inside the input
RequiredWhether the field must be filled
HiddenCollect without showing (for tracking)
Default ValuePre-filled value
OptionsChoices for select/radio/checkbox fields

Common Use Cases

Sales Discovery Calls

Collect qualification information:

- Company Name (text)
- Company Size (select: 1-10, 11-50, 51-200, 200+)
- Budget Range (select)
- Main Challenge (text-multi)

Support Consultations

Gather issue details:

- Product/Service (select)
- Issue Description (text-multi)
- Priority (radio: Low, Medium, High)
- Previous Ticket Number (text, optional)

Interviews

Get candidate information:

- Portfolio URL (url)
- Years of Experience (number)
- Desired Salary Range (text)
- Available Start Date (text)

Coaching Sessions

Understand client needs:

- Current Role (text)
- Goal for Session (text-multi)
- Areas to Focus (checkbox-multi)

Field Targets

Map fields to standard data points for CRM integration:

TargetDescription
EmailMaps to attendee email
First NameMaps to first name
Last NameMaps to last name
Full NameMaps to combined name
PhoneMaps to phone number
OtherCustom field (no standard mapping)

When a field has a target, its value can be used in:

  • CRM integrations (HubSpot, Salesforce, Pipedrive)
  • Email personalization
  • Calendar event details

Options for Selection Fields

For Select, Radio, Checkbox Multi, and Slide fields, define options:

  1. Add the field to your form
  2. Click Add Option
  3. Enter the option label and value
  4. Repeat for each choice
  5. Optionally add images or icons (for Slide type)

Example: Select Field

Label: "What's your primary interest?"
Options:
- Product Demo | demo
- Technical Support | support
- Partnership Inquiry | partnership
- General Questions | general

Slide Field Options

Slide fields display visual selection cards:

  • Can include images or icons
  • Great for choosing products, services, or plans
  • Support single or multi-select mode
  • Optional description text per option

Multi-Language Support

Add translations for international attendees:

  1. Edit the field
  2. Find Locales or Translations
  3. Add label text for each language
  4. The correct language shows based on attendee's browser

CRM Field Mapping

Connect form fields to your CRM:

CRMHow to Map
HubSpotSet hubspotContactField or hubspotCompanyField
SalesforceSet salesforceContactField
PipedriveSet pipedriveContactField

When configured, form responses automatically sync to the mapped CRM fields.

See your specific CRM integration guide for setup details.

Hidden Fields

Use hidden fields to capture data without displaying to attendees:

  1. Create the field
  2. Enable Hidden
  3. Set a default value or capture from URL parameters

Use cases:

  • UTM tracking parameters
  • Marketing campaign IDs
  • Internal reference codes
  • A/B test variants

Conditional Display

Some field behaviors:

  • Hide Until Change: Field appears only after another field is modified
  • Required: Booking can't proceed without filling the field
  • Default Value: Pre-populate with a specific value

Form Order

Arrange fields in the order you want them displayed:

  1. Go to your booking questions
  2. Drag and drop fields to reorder
  3. Save changes

Group related questions together for better user experience.

Best Practices

Keep It Short

  • Only ask what you truly need
  • Long forms reduce booking completion
  • Consider required vs optional carefully

Be Clear

  • Use plain language in labels
  • Provide helpful placeholder text
  • Explain why information is needed if not obvious

Match Your Purpose

Meeting TypeSuggested Questions
Quick callMinimal - name, email only
Sales demoQualification questions
SupportIssue details
ConsultationBackground info

Test Your Form

  1. Preview your booking page
  2. Fill out the form as an attendee would
  3. Check the experience is smooth
  4. Verify data captures correctly

Viewing Responses

Form responses appear in:

  • Booking details in meetergo
  • Connected CRM (if mapped)
  • Confirmation emails (if included)
  • Calendar event description

FAQ

Can I make all fields required?

Yes, but too many required fields may reduce bookings. Balance information needs with user experience.

Do responses show in calendar invites?

Yes, form responses are included in the calendar event description by default.

Can I change questions after bookings exist?

Yes, but changes only affect new bookings. Existing bookings retain their original responses.

Are there limits on custom fields?

Practical limits exist based on form length and user experience. There's no hard technical limit.

Can attendees edit their responses?

Not directly. They would need to cancel and rebook, or contact you to update details.

Do hidden fields work with UTM parameters?

Yes, you can capture URL parameters in hidden fields for marketing attribution.

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