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Links with booking variables

Build a link that carries booking details, such as a contract number from a booking question, into your own system: which variables exist, where the link works (emails, custom button, calendar invite, redirect) and how values are encoded.

Updated on September 22, 2026

You can put a variable into any link you write in meetergo, and the link is completed per booking when it is sent. A typical case: your advisors get a button in their confirmation email that opens the customer's record in your own system.

https://crm.example.com/contract?number={{contractNumber}}&source=meetergo

At send time {{contractNumber}} becomes the answer the customer typed into the booking question contractNumber, and the value is URL-encoded, so spaces, umlauts and special characters cannot break the link.

Which variables you can use

  • Booking questions: {{fieldName}}, where fieldName is the internal name of the question. You find it in the meeting type under Booking questions when you open a question. Use {{fieldName:value}} to insert the stored value of a choice question instead of its label.
  • System variables: the same tags you use in email texts, for example {!M.Guest.Email}, {!M.Guest.Fullname}, {!M.Meeting.StartDate} or {!M.Host.Email}. The variable picker in the editor lists them all.
  • Email templates and workflow emails: as a link in the text, or as the URL of a custom button.
  • Calendar invite: in the description of a custom invite, so the link is on the advisor's calendar entry.
  • SMS and WhatsApp messages sent by workflows.
  • Redirect after booking: the redirect URL of a meeting type, see Confirmation page and redirect.

Good to know

  • The link is filled in with whatever the customer typed. Validate the value on your side before you use it.
  • Anyone who receives the email can open the link. Only use it in emails to your own team, or with systems that ask for a login.

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